Last week Addconsulta Peru, Intent Agency and Addconsulta Ecuador was behind the first Google Analytics training and certification event in Ecuador. Over 2 days I had the pleasure of joining my colleagues in training around 20 students in Google Analytics. Domas Vysniauskas, Intent Agency Vilnius, was head trainer leading the students though the material and tests, while Lorena Rodriguez ( CEO and Partner, Addconsulta Ecuador ), Steffen Iversen (Sales Director and Co-founder, Addconsulta Peru) and I had the pleasure of doing one session each and helping out.
On stage in Dann Carlton Hotel, Quito
And we’re proud to tell that we had some really clever students by, making it possible for the event to have 80% of the students passing the Google Analytics certification – GRATZ to all of you!
I haven’t found a place where Google says it as nice as TraceWorks’ Morten Wulff does it with “Data is the new creative”, but Google opened up on March 3rd for the Google Analytics Online Course and Test because they find that “In today’s economic climate, data-driven marketing and website decision making is increasingly important.”
Google describe the The Google Analytics Individual Qualification (or Google Analytics IQ) as “a proof of proficiency in Google Analytics that is available to any individual who has passed the Google Analytics IQ test”.
The GA IQ Test wasn’t that difficult, but there were some rather tricky questions included, too… What I really like most about the this Qualification is that Google decided to make a great step-by-step online course, which they see as a way to prepare for the test. I like the course because it keeps you updated (at least for now) and you might find a couple of areas that you dont really use that much – for sure it wasn’t all areas that I has been using that much… But try doing the GA Online course without any experience with Google Analytics from some sites and I don’t think you’ll pass… But do tell me if you succed!
I once passed an Ericsson course in GSM when I was at Telia, but when you’re not a programmer, a ingenieur or a software company you just don’t get all these nice certificates to hide the wall with, so please excuse me but I need to flash the Google Analytics IQ Certificate… uhhhh… 😉
Update December 4th 2009 Now with the official Google Analytics IQ Proof of Qualification – check my GA IQ here
Wednesday I was with Skaiste in Riga Latvia – in fact it was my first time to Latvia ever – but I’m sure it wont be the last time.
Unfortunately we didnt have much time for sightseeing in Riga and we didnt even manage to see the new Addvisors Riga office – Addvisors Riga is a newly opened branch of Addvisors Vilnius and it seems like they are already running fast there and getting new clients in – well done! Our aim is of course to be the leading provider of Google Adwords and tracking by Google Analytics in Latvia, too… not a small goal, but I’m sure they can do it!
The trip was mostly a quick one to get Skaistes new company car registrated in Latvia which we ended up using quite some time on – even though we spend about 2 hours in official office I do in fact think things worked faster that in Denmark… 😉
Brand new plates on the car Btw I do think she picked a very nice car – and it feels really nice driving in it….
